bullyxtreme Chapter 331 Hunger Marketing
Chapter 331 Hunger Marketing
Yang Mo waved his hand, picked up the mouse on the table, clicked on the cadabra website and looked at it carefully.
The design of cadabra's newly launched music store is remarkable, especially the album page of the band Oasis, which actually conducted a unique questionnaire: Do you think the Gallagher brothers, who have different creative ideas, can still collaborate together? how long?How long until Oasis breaks up?The options are one month, three months, one year...
Yang Mo showed an appreciative smile on his face. This Jeff Bezos really has something. Not only did the music store come out two years earlier than in another time and space, but Rebus' Hungry Marketing also came out ahead of schedule. He seemed to care about the Oasis band. The future of the band is actually artificially creating panic: Oasis is about to disband, and every one of their records will become their final swan song!
After pondering for a long time, Yang Mo raised his head and asked, "How are you going to respond?"
"Audio and video products are cadabra's breakthrough point. We should compete with them in this field!" Nadella said confidently.
"Oh? How to start the competition specifically?" Yang Mo asked with interest.
He doesn't expect the third brother to come up with any creative ideas. Compared with Uncle Sam, the third brother has more execution ability but less innovation ability, so they can be qualified as professional managers, but rarely become entrepreneurs.
Nadella pondered for a while and then said: "It turns out that exclusive online sales rights are very important to the growth of new users. We should reach strategic cooperation with major film companies and record companies as soon as possible to get more resources!"
Without asking for anything creative, Yang Mo was too lazy to chat with his third brother, so he waved his hand and said, "Nadella, you have a good idea. I'll leave it to you to negotiate cooperation with major film companies." Well, we are waiting for your good news..."
Looking at Nadella's back happily leaving, Qian Ning asked with some confusion: "Is this the end? Is there no other way to counterattack?"
Yang Mo chuckled and said: "Imitate others! Although the third brother's method is a bit stupid, it is still a way to stop the decline in time. It is not a shame to learn from other people's excellent business models. There is an old saying in China. Call me Xian Siqi!"
Qian Ning muttered in a low voice: "Isn't it just plagiarism! It's so fresh and refined..."
"Plagiarism is just a cover, call Heping and see if he is in California? Let's meet as soon as possible to discuss important matters!" Yang Mo ordered.
Not long after Yang Mo returned to his home in Hillsborough, San Francisco, Qian Ning and Li Heping also arrived one after another.
"Qian Ning, how is Zhiyuan Express's delivery capability now?" Yang Mo suddenly asked in a confused manner.
"In the past six months, the operation speed of Zhiyuan Express has improved a lot after the integration. Now it can basically reach most cities in the federation within three days, but there is a slight shortage of delivery personnel!" Qian Ning replied.
Yang Mo nodded, then turned to look at Li Heping and asked: "How many users does Paypal have now? How is its transaction settlement capability? How many people can be kept online at the same time?"
"I'm about to tell you about this! The server we rented at the beginning can accommodate 500 million users online at the same time. Now the peak is basically close to 200 million users online at the same time, and the total number of our users has exceeded 1500 million. The server Should the capacity be expanded?" Li Heping said.
Yang Mo pondered for a moment and then said: "Let's expand the capacity to 2000 million first! The settlement speed needs to be further optimized!"
"2000 million? How many Internet users are there in the United States? How is it possible that so many people are online at the same time?" Li Heping asked in confusion.
"Paypal should take advantage of the current opportunity when there are no strong competitors to take the lead in promoting it in the European and North American markets!" Yang Mo instructed.
"But there are no e-commerce companies in Europe? Who are the target customers of the promotion?" Qian Ning asked equally puzzled.
"Amazon and eBay are over now!" Yang Moyun said calmly.
"Is the time ripe?" Li Heping and Qian Ning both showed a hint of joy on their faces, excitedly waiting for Yang Mo to reveal his plan!
Yang Mo laughed and said: "The online bookstore is just a springboard for us to acquire e-commerce users! What we have to do next is to subvert the traditional retail industry! Turn Amazon into the world's largest online shopping transaction platform. Our marketing slogan is: Only Unexpectedly, there is nothing you can’t buy, one-stop online shopping is on Amazon!”
"Mr. Yang, are you saying that Amazon is going to put all products on the shelves next?" Qian Ning asked excitedly.
Yang Mo nodded: "You two should tell me where to start?"
"I think we should sign supply contracts with major manufacturers just like books, and let us sell their products on the Amazon platform!" Qian Ning said first.
"Yes, but we should learn from the lessons of Sony/Columbia Records. For some hot-selling products, we should sign exclusive online sales rights with manufacturers!" Li Heping also agreed.
"It's a way, but we can't do it quietly and sign supply contracts with many manufacturers at the same time, and cadabra doesn't know about it. In less than three days, they will be aware of our business intentions..." Yang Mo frowned and said.
"Then it's fair competition! Let's see who can persist to the end. Will our resources and financial resources be lost to cadabra in the future?" Qian Ning said nonchalantly.
"Peace, what do you think?"
Li Heping hesitated for a moment and then said: "Mr. Yang, do you think this can be done? Negotiate with the manufacturer in the name of a third-party company. After negotiating the price, first deliver the goods to distribution warehouses in various places..."
"How is this possible? Isn't this just making money at a loss! How can we have so much money to advance capital?" Qian Ning strongly objected.
"I think the idea of peace is a good one and very practical?" Yang Mo said thoughtfully,
"Strong operability? Mr. Yang, not only will this require a large backlog of funds, but we will also bear the risk of unsalable goods..." Qian Ning retorted with his eyes widened.
"As long as it can win us precious time, it's worth paying some price!" Li Heping still insisted on his opinion.
"Amazon is the pioneer of e-commerce! The result of this is undoubtedly the proactive recognition of the business model of advance sales, which will be a huge constraint on our future development!" Qian Ning said.
"It's not as exaggerated as you say! As long as you have enough voice, the conventional business model can be overturned. As long as your sales can reach or even exceed Wal-Mart and Costco, the rules must be set by you! Yang Moyun said calmly.